Many SMEs in Switzerland are still at the very beginning when it comes to Artificial Intelligence.
While the “big players” are already running pilot projects, many smaller companies hesitate – often due to concerns about cost or complexity.
But the reality is: those who start now gain a competitive edge.
AI reduces costs through automation.
AI increases revenue with personalized marketing.
AI relieves teams already struggling with skill shortages.
Those who wait risk falling behind. Competition never sleeps – and in times of scarce resources, technology can make all the difference.
Even today, numerous examples from retail, services, and manufacturing prove one thing: AI works – even in the SME environment.
My advice: Start small, identify a quick win (e.g. customer service or document management), and scale from there.
So the question is no longer if AI is coming, but: When will you start?
I’m curious: Where do you see the biggest potential for AI in your business?